Labour launches new online strategy
Some interesting changes on Labour's website www.labour.org.uk. The Party has re-thought the way it campaigns online to take account of the latest and most imaginative methods. Instead of a top down approach Labour is opening the site up to user generated content and making it a resource to build campaigns on rather than a top down one way flow of information. I'm impressed.
3 Comments:
Mr Brown said he was delighted to have the backing of "one of the world's greatest ever authors".
Shes stark raving mad
9:47 am, September 20, 2008
I saw the new website yesterday and wrote my own critique.
9:43 pm, September 20, 2008
Does this new strategy invovle actually talking to people? Even those who are not card carrying Labour members?
If so then it will be a big change from the way Labour supporters currently conduct themselves online.
6:17 pm, September 22, 2008
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